Microsoft hopes Mico succeeds where Clippy failed as tech companies give AI personality

MATT O'BRIEN AP Technology Writer
Oct 27, 2025
Oct 27, 2025 Updated Feb 25, 2026
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Clippy, the animated paper clip that annoyed Microsoft Office users nearly three decades ago, might have just been ahead of its time.

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AI Characters Microsoft — A video animation shows a Copilot Appearance avatar called Mico, floating around an abstract environment during a presentation at Microsoft's Fall 2025 Copilot Sessions event Wednesday in Los Angeles.
Damian Dovarganes, Associated Press

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